Mulan Initiative was founded by China Entrepreneur Magazine of The Economic Daily in 2009. It is a platform of innovation and sharing among women leaders in business. It aims to promote women's business spirit and show their strength in business and beauty.
Over the course of 12 years，adhering to the vision of ‘Business is beautiful because of women’, Mulan Initiative has become China’s most influential aggregation platform for women business leaders, with nearly 1,000 members, from 29 provinces and cities nationwide, including 112 core members whose enterprises value are over 2 billion.
Mulan Club is committed to discovering and gathering female power to change the future and create beauty. It gathers female business leaders through recommendations and targeted invitations in China. It promotes connection and symbiosis between members through learning and communication, private companionship, resource connection, value sharing and other ways. It aims to make business Mulan ‘meet the most beautiful self’.
The Club has gathered nearly a hundred members with a total enterprise value over One trillion (RMB). Nearly 30 Mulan members have repeatedly listed on Asia‘s 50 Power Businesswomen by Forbes, The 25 Most Influential Women in Business by Fortune, and World’s Most Influential Women by Financial Times.
China Business Mulan Annual Meeting and Global Mulan Forum
In 2009, China Entrepreneur Magazine started the first China Business Mulan Annual Meeting and Awards Ceremony in Beijing.China Business Mulan Annual Meeting and Global Mulan Forum is the most influential annual festivity for Chinese women entrepreneurs.It aims to show the positive power of women entrepreneurs to promote business evolution, social progress and female business spirit.
12年间，全球木兰论坛的主题与讨论焦点几乎完整地引领 了所有与中国女性企业家相关的焦点话题，率先提出“她力量”、聚焦“她经济”，并做出许多前瞻性的判断。截至目前， 已有包括董明珠、周其仁、吴晓求、盛来运、宋志平、孟晓驷、何巧女、拉姆·查兰、陈爱莲、夏华、王潮歌、俞渝、柳青、 孙洁在内的400多位知名嘉宾出席论坛。
Over the last 12 years, topics and focus of discussion of Mulan Forum has almost led all the topics related to Chinese women entrepreneurs, took the first in proposing “She Power”, “Her economy” and made many forward-looking prediction. More than 400 prominent guests have attended the forum so far, including Dong Mingzhu, Zhou Qiren,Wu Xiaoqiu,Sheng Laiyun,Song Zhiping, Meng Xiaosi, He Qiaonv, Ram Charan, Chen Ailian,Xia Hua,Wang Chaoge, Yu Yu, Liu Qing, Sun Jie,
Mulan Initiative is always committed to delivering business women's wisdom and promoting women's awakening and action. Mulan Initiative has been deeply involved in the study of business women, and has continued to launch annual female entrepreneurship reports, and case studies.
Since China Entrepreneur Magazine of The Economic Daily launched the first annual list of “China's 30 Most Influential Business Women” in 2009, a total of 200 and more business women were on the list.
2017年4月，木兰汇联合木兰汇公益基金会发布中国首个女性创业者报告；2017年7月，与阿里研究院、阿里巴巴创新 研究中心发布“她时代：来自未来的Lady Data”专项报告。2018年4月，推出Women 4.0：重新发现女企业家；2020年，联合乔治城大学妇女、和平与安全研究所共同推出中美科技女性创业研究。
In April 2017, Mulan Initiative released the first women entrepreneurship report in China. In July of the same year, Mulan Initiative and Ali Institute, Alibaba Innovation Research center jointly issued “She Era: Lady Data from the Future”. In April 2018, Women 4.0: Rediscover female entrepreneurs was released. In the year of 2020, Mulan Initiative and Georgetown Institute of Women, Peace and Security jointly launched the China-US Science and Technology Women's Entrepreneurship Research.
Mulan Initiative maintains a long-term and close communication with nearly 10 countries, 20 organizations, 50 leading enterprises and 100 medias to create an influence matrix.